Why invest in wedding co-ordinator training?

Building Your Wedding Venue Team, Wedding co-ordinator training

Building Your Wedding Venue Team, Wedding co-ordinator training

Today’s film tackles the subject of training of wedding co-ordinators and the benefits of investing in this for great returns.

1. Hire for Passion, Train for Skill – this I wholeheartedly believe in. You can’t teach a passion and enthusiasm but I don’t think our industry is short of the enthusiasm, but it is short of the practical knowledge!

Hire for passion, Train for skill quote board | Kelly Chandler Consulting

2. Young, capable wedding co-ordinators make up 90% of the industry and are often the vital first point of contact for bridal couples getting in touch.

3. PR & marketing efforts can fall down if the first contact doesn’t deliver and follow through the experience you have been projecting – this is often through lack of training and a lack of understanding of customer’s expectations particularly when tackling the luxury market.

Motivational cards and business card flat lay photos | Kelly Chandler Consulting

4. Confidence is King!   This is projected to potential clients very directly in co-ordinators being able to ask the right questions, obtain the right info, fill the clients with the confidence of what is possible in your spaces and what couples are looking for and there is also a chance to up-sell!

5. Wedding clients are discerning, inexperienced and come with an expectation for your wedding co-ordinator to problem solve and deliver their perfect day.  Investing in making them the best that they can be is vital.

6. What should you train specifically:

  • Knowledge of wedding trends and timetabling
  • Knowledge of wedding products, service and pricing
  • Operational knowledge of how the day flows and runs – F&B, banqueting – show the office team how it really runs on the day!
  • What goes into a civil ceremony and how it works

I see first hand the boost some simple training can give to wedding teams!

Group training day | taking notes with a pencil | Kelly Chandler Consulting Group training day ladies around a table | Kelly Chandler Consulting

My autumn training series launches soon with options of day intensive training and bite-sized evening workshops. Do email us now to register your interest and be the first to know about dates and early bird discounts. Click here.

Photo: Credits:   Hannah Duffy Photography // Story of Your Day Films 

Kelly is an events industry professional of 25 years having previously planned weddings (often 6-figure) for over 150 discerning global couples. 

A Wedding Venue Business Consultant to many of the UK’s finest Stately Homes, private houses and diversified farms, Kelly supports land and property owners to thrive by generating sustainable profit from hosting weddings.

A live-long learner and personal development devotee, she’s also a Master Coach & Success Coach to high-achievers.

Being endlessly curious about the power of the mind and neuroscience, she’s passionate about unlocking, unblocking and championing the potential of her fellow bold business-leader clients.

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