REFINE & SHINE
6 month consulting programme for established venues
Increase your enquiries, convert more wedding bookings & hit your goals.
They were not seeing their desired results, unsure of how to attract the right volume & quality of bookings by embracing new techniques whilst still holding their values and heritage strong, and stuck in a treadmill of unfulfilling and insufficient bookings.
People notice the bounce in the step of each of the team members of my client venues; professionals proud of their wedding offering combined with the huge financial successes that 30+ new weddings annually has brought.
At the end of June 2018 we had 68 weddings booked in for 2019 as opposed to 30 at June 2017 for the 2018 year, so absolutely delighted with over 100% growth in the time we’ve worked together. Conversion stats are also looking good. Plenty of big Hothorpe weddings as well for which we have had to buy more dining chairs!’
Managing Director, Hothorpe Hall & The Woodlands
time to refine & shine
With fresh, expert eyes carefully highlighting and working with your unique venue features, refining in detail what you already do well, updating you on modern techniques and business strategies that are a good fit for you so that you can attract ideal couples.
Let’s look at new ways of putting your best foot forward to make your venue shine brightly in its rightful place. I’ll be there to guide you and hold you accountable as you implement and start to see results.
Kelly is a well-regarded innovator, mentor, trainer and industry spokesperson on and in the wedding business, an ambassador for industry body, The UK Alliance of Wedding Planners, as well as a Judge for The Wedding Industry Awards. She’s passionate about helping special places and spaces achieve greater commercial success and happier customers through a range of services from one to one consulting, training, marketing events and more.
Our team delivered the same number of weddings this completed financial year compared to last but with a 20% increase in revenue, meaning that we're booking the quality of weddings that we desire, by applying Kelly’s strategy and vision in all that we do.
Wedding & Events Manager, Waddesdon Manor
would you like to see if we’re a match?
Do get in touch to schedule an initial conversation via Skype or Phone Call (firstname.lastname@example.org) where I can learn more about where you’re at and where you’re aiming to get to with your wedding venue.
time for change
The adage goes ‘if you always do what you always did, you’ll always get what you always got’ or more likely less. You’ll receive a bigger workload, less rewards, unhappy team members, poor staff retention and likely a dwindling wedding reputation.
You and your special location deserve much better than that.
The wedding market is an incredibly fast-paced one yet a very worthwhile industry to be a leading light in. I can help you set new inspiring standards that you’re proud to spearhead.
Do call 01483 282 858 to have an initial conversation about my ‘Refine & Shine’ 6-month programme, and how it can help you and your team increase revenue by booking more weddings of the right calibre.
a do-able & exciting action-plan with fresh tried and tested ideas to elevate your venue’s offering
with confidence in their step, your team will take positive action in all of their communications
we’ll open doors for you to fresh business opportunity in the wedding world
guidance & accountability as you implement and make change
Refine & Shine - 6 month programme
An initial Skype ‘Discovery’ session to understand your background, short and long term aims and what you’re looking to get from the service.
Preparation and Homework:
Upon confirmation we set you homework and preparation for the in-person session which gets you really focussed on your current offering and planning towards change. We do our homework too of course thoroughly reviewing all of your materials & assets for the session so we make the very best use of our time together.
The “Lets Dive In” in-person session:
A very thorough action-packed day with you and your team where we open up all aspects of your offering for review and refinement. This is a usually at least a 5 hour in-person session (but can be longer if we feel it’s needed) and the more you open up to me and let me into your wedding business, the more I can help.
Sessions are bespoke but generally include a:
Before we started working with Kelly, our wedding business was successful but somewhat "stuck in a rut". We were achieving but not over achieving and needed to look to the future and how we could shape our wedding business for the changing marketplace.
While we worked with Kelly, she helped us to look beyond our current audience, look in detail at our marketing and to think outside the box. Through making revisions to our marquee, online presence and valuable introductions to industry contacts, media, bloggers and wedding planners we have seen an increase in enquiries and a much improved conversion rate.
As a result of our work with Kelly, our weddings business is now set for the future, more attractive to potential clients and we have already an increase of around 20% on our confirmed bookings.
Kelly is a pleasure to work with, she is down to earth, honest and has amazing ideas and proposals that don't cost the earth but make a significant difference to a venue.
Head of Events, Chiswick House & Gardens Trust
£8,395 (plus VAT)
Regular clients of mine have reported an uplift of 20 bookings per year (some more) over the past 2 years I’ve consulted for them on key marketing projects , the investment paying for itself time and time again therefore!
Let’s talk about how you can obtain the same sort of impressive results – click here to line up a call.
As a result of our work with Kelly, we have managed to freshen and modernise our offering. We have noticed a considerable upturn in conversion rate with 50% of visiting couples now booking the Fort (at the end of 2017 this was more like 20%).
This resulted in achieving our best sales month in the history of Polhawn Fort in January 2018. As a result of this increase in bookings we received deposits of £30,000 above our sales targets which negated any reservations we had about the cost of instructing Kelly.
General Manager, Polhawn Fort